Our Ilkley practice opens on Saturdays from 1 November, 9am to 1pm
Why: From call notes you supplied: 14 callers asked for weekend appointments. Hygienist and check-up slots only.
✓ Approved for publishing
SEO, AI answers and Google Maps
Antidote drafts your blogs, social posts, Google Business updates and review replies from your brand. You check them in a short morning brief. The Antidote team runs the rest.
For startups, local businesses and established companies. You choose what needs your approval before it goes out.
Sample · Northgate Dental, three practices The morning brief, recreated with illustrative timing.
Our research
Sample · Ashworth & Lane, accountants Create, recreated with illustrative timing.
How it works
What you sell, who buys, how you sound, and the accounts we publish to. A person from the Antidote team does this with you.
Blogs, posts and replies wait in your brief. Approve, edit or ask for a rewrite. Add your own ideas any time.
Approved work publishes to your website, Google Business Profile and social pages. Results come back in the next brief.
the website
Technical health, pages and blogs built or improved, keyword and search-volume research, Search Console data.
answers and AI citations
Answer-first content written to be quoted by Google's AI answers and AI assistants (generative engine optimization), taking part in social and forum conversations, and repurposing one piece into many.
Google Maps and Business Profile
Reviews and replies, rating and review rate, photos, Google Business posts, and tracking nearby competitors.
Why a person approves
Your facts, your experience and your voice are what make a page worth ranking and quoting. That is why the app is built around your approval.
80.5%
In a Semrush analysis of 42,000 blog posts, the page in position 1 had an 80.5% probability of being human-written and a 10% probability of being AI-generated, making human-written content about 8 times more likely to rank first.
Questions
Anything you make with Create always waits for your Approve. For scheduled pieces, you choose the approval setting with the Antidote team: Review first, or publishing on your behalf. Review replies follow your configured policy. Request a colleague’s access from Settings; the team arranges it.
Yours, where the intended account, permissions and required media are connected. Blogs can go to WordPress, social posts to supported Facebook, Instagram and LinkedIn destinations, and updates and review replies to eligible Google Business profiles. LinkedIn publishing needs confirmed account access. Replies to Reddit, X or LinkedIn conversations are drafted for you; you copy them and post from your own account. Antidote never posts a reply for you.
Drafts use your supplied brand context and available brief findings. Add photos in supported image formats; put reference facts and links in your brief. Checks flag certain unsupported claims and figures. You verify the facts. Cards show the available reason or originating idea.
The team agrees setup steps and timing with you: prepare the brand context, connect the intended accounts and agree the first month’s plan. We confirm activation and review settings before enabling publication.
We agree what to run for your business, which accounts to connect and who approves each piece. The Antidote team works through the brand setup and first month’s plan with you.
See the app with examples from your industry, and what we would run for you.